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Football is Back, So Did It Ever Leave?

Seriously. The powers that are controlling football may very well be the smartest marketing group on the planet. I don’t doubt the lock-out was real. What I doubt is the fear and panic ESPN and the NFL tried to instill in fans and viewers this summer. Was anyone really going to walk away from a multi-billion dollar business? What they did was genius, though. They single-handedly doubled everyone’s interest in football in a few short months. Now, the commentators and analyst get to say things like, “Now that football’s back” or “Thank God we have football again” like we…

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